UACES Facebook Consumer spending continues to increase; savings shrink slightly
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Oct. 30, 2020

Consumer spending continues to increase; savings shrink slightly

By Mary Hightower
U of A System Division of Agriculture

Fast facts:

  • Spending on goods rises 2.2 percent
  • Personal savings rate drops to 14.3 percent
  • Savings rate still well above pre-pandemic rate

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FAYETTEVILLE, Ark. — Consumer spending inched upward again while total savings began to shrink in September, according to the monthly Personal Income and Outlays report from the Bureau of Economic Analysis.

The Oct. 30 report from the BEA, part of the U.S. Commerce Department, showed that personal consumption expenditures increased by 1.4 percent in September, outpacing personal income, which grew by 0.9 percent from August.

“With pandemic-related government support tapering off, gains in personal income will have to come increasingly from a recovery in economic activity,” John Anderson, an economist for the University of Arkansas System Division of Agriculture and the Dale Bumpers College of Agricultural, Food and Life Sciences, said. “As the pace of reopening slows, those gains will also slow.”

Anderson released a same-day analysis of the report, part of a continuing series of analyses examining the effects of the COVID-19 pandemic on the economy.

“With the growth in expenditures exceeding growth in personal income, the personal savings rate dipped a bit in September compared to August,” he said. “The personal savings rate in September worked out to 14.3 percent – its lowest level since March, but still about double the typical pre-pandemic rate of saving.”

The personal savings rate is savings as a percentage of disposable personal income.

Where the money went

Anderson said consumer spending was fairly broad-based, with growth in nearly all major spending categories. Spending on goods rose 2.2 percent in September.

“Consumers have shown themselves willing to spend on goods during the pandemic, to some extent as a substitute for foregone travel and recreation spending,” Anderson said. “Barring another round of widespread, pandemic-induced job losses, as in March and April, spending on goods ought to hold up reasonably well.”

Spending on food services gained 1.5 percent in September. “This was the smallest rate of gain since May. Food service spending in September remained about 12 percent below the pre-pandemic January level.

Spending in the hard-hit services sector rose 0.8 percent. Anderson said “recovery in the service sector continues to progress – but at a slower pace in September than previous months.

COVID case counts

As the number of COVID-19 cases rises again, “it will be interesting to see how consumer spending holds up over the next two or three months,” he said. “Rising COVID case counts may well encourage some consumers to increase their social distancing behavior – even without another hard shutdown, which is not out of the question in some jurisdictions – likely undoing some of the recent gains in service sectors like food service and accommodations, transportation and recreation.”

Despite vulnerabilities in the services sector, however, Anderson said that any downturn would not be “likely approaching the March-May experience.”

See Anderson’s analysis at

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About the Division of Agriculture

The University of Arkansas System Division of Agriculture’s mission is to strengthen agriculture, communities, and families by connecting trusted research to the adoption of best practices. Through the Agricultural Experiment Station and the Cooperative Extension Service, the Division of Agriculture conducts research and extension work within the nation’s historic land grant education system.

The Division of Agriculture is one of 20 entities within the University of Arkansas System. It has offices in all 75 counties in Arkansas and faculty on five system campuses.

The University of Arkansas System Division of Agriculture offers all its Extension and Research programs and services without regard to race, color, sex, gender identity, sexual orientation, national origin, religion, age, disability, marital or veteran status, genetic information, or any other legally protected status, and is an Affirmative Action/Equal Opportunity Employer.

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Media Contact: Mary Hightower
Chief Communications Officer
University of Arkansas System Division of Agriculture